Infographic: Content Marketing Investment
B2B Marketers are Investing in Content
Read the full eBook
In To Gate, or Not to Gate? That’s Not the Question, we explore how B2B marketers can deliver even greater impact for their brands and businesses by shifting the focus of content marketing from demand generation to value creation. Get our complimentary eBook now.
Kristen Kremkau
Director of Content
With over a decade of experience creating award-winning content on both the agency and client sides, Kristen leads Park & Battery’s content team, overseeing everything from strategy to execution. Kristen has helped brands from a number of industries bring their content to the next level, including: technology, pharma/biotech, financial services, retail, food & beverage, and aviation (to name just a few). Her client experience includes Boeing, HSBC, WW, Trelleborg, ABB, Merck and IQVIA, among many others.
Our Perspectives
Park & Battery Teams with Harkness.ai to Enhance Agency Strategic Process and Organizational Performance
There’s no “I” in “team” – but now there’s an “AI.” We’ve just formalized a strategic partnership with Harkness.ai to support our internal communications, learning initiatives, and power our qualitative research capabilities.
Planning for Uncertainty: Insights from the 2022 Gartner CMO Spend Survey
As CMOs plan their FY ’23 budgets, they’re up against many unknowns. Our CMO-In-Residence shares her key takeaways from the 2022 Gartner CMO Spend Survey to help navigate these “interesting” times.
Q&A with Head of Web Development Matt Dignan
Say hello to Matt Dignan. In this Q&A, our Head of Web Development shares his favorite creative work and what he’s looking forward to working on here at Park & Battery.